
Pitti Bimbo 104 is the 104th edition of the world’s largest international children’s fashion trade show, taking place on January 20–21, 2027, at the Fortezza da Basso in Florence, Italy. The official theme for this season is WONDER WILD!
The exhibition has been held twice a year (in winter and summer) since 1975, bringing together leading designers, buyers, manufacturers, and industry experts from around the world.
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